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Colors Affect Purchase

by Frank Deardurff III on January 22, 2012

I’ve talked about this before but I feel it’s important to cover again because everyone is always looking for ways for better conversion and improving sales. In my post before I explained how website visitors are affected by different colors not just of how it appeals to them but how it psychologically affects them. Today [...]

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Click To See Price

by Frank Deardurff III on January 20, 2012

OK a quick web rant today. In recent searches for some technology upgrades I needed/wanted to make I’ve noticed something a little irritating to me and in my opinion is not a good marketing strategy. (I’d love to hear if you agree.) First let me explain… You search the internet for a what you’re looking [...]

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Are You “Puzzled”

by Frank Deardurff III on January 18, 2012

Just read a post on the blog of a friend of mine. (Jim Howard’s Blog at Live Life Revolution) It’s titled “Build The “Right” Puzzle” and with out giving to much away he does a great job “outlining” the process of building your puzzle so that you can get back on track. If you have [...]

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Free Apps

by Frank Deardurff III on January 4, 2012

It’s probably pretty easy to tell I’m a bit on the geeky side I love trying out new software and Apps on my iPhone and iPad. I found a few free cool resources that I check out regularly that I thought I would share with you as well. Each of these sites also have apps [...]

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Customer Usability

by Frank Deardurff III on January 2, 2012

This in my opinion is one of the most over looked aspects of any business. My interpretation of customer usability is getting the customer to use or consume your product. With the recent holidays just passing my wife and I purchased a couple of gifts for each other for the house. We picked up a [...]

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